The 2023 must-have for marketing and comms professionals: PR agency returns with its ultimate content planning tool for 2023

17 January 2023

Back by popular demand, spottydog communications — an award-winning PR agency in Birmingham — has released its FREE social media planning calendar for comms and marketing professionals.

The calendar, which is aptly named ‘Opportunity Spots’, features ALL the key dates, events and national days in 2023 in one place to make content planning easier than ever. 

Opportunity Spots is essential for a comms professional as it provides 365 days of media opportunities. From consumer-led dates such as National Pet Month in April and International Beer Day in August, to important awareness campaigns like World Mental Health in October and Plastic Free July, marketers and comms professionals will find a wealth of potential content hooks for 2023.

In today’s online world where people like to have a finger on the pulse, hashtag-able national days offer everyone a chance to join the latest conversation, making this calendar a handy tool for businesses to utilise. 

Commenting on the calendar’s return, Emily Wardle, Associate Director at spottydog communications, said:

“We’re thrilled to be bringing back Opportunity Spots in 2023; it’s the ultimate content planning tool and it’s what our own social media-savvy pups are constantly referring to. 

“As an agency, we’re committed to delivering best of breed communications and one way we do this is by ensuring we have the right tools. With the help of Opportunity Spots, comms professionals can say goodbye to endless scrolling on Google, with every key date and event you need all in one place.” 

To learn more about the value of National Days, read spottydog communications’ latest blog here: https://www.spottydogcommunications.com/embracing-national-days-a-do-or-dont-for-brand-marketing/

To download spottydog communications’ Opportunity Spots calendar, and stay one step ahead with your content planning, click here: www.spottydogcommunications.com/how-to-create-a-social-media-content-plan-with-opportunity-spots/