PR Agency REEVES marks 15 years with the launch of ExecSpeak®

09 December 2024

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Image by Reeves: Clive Reeves, CEO & Founder of Reeves

Reeves, one of the UK’s most innovative PR agencies based in Birmingham’s Colmore Business District, is celebrating its 15th anniversary with the launch of ExecSpeak®. A groundbreaking LinkedIn personal branding platform for executives set to take the industry by storm, using its proprietary Digital Shadow Index™, a revolutionary tool set to redefine digital influence.

Founded in 2009 by PR expert, Clive Reeves, the agency has spent the last decade and a half delivering bold campaigns and meaningful results for some of the world’s most prominent brands, including Selfridges, Intatec, and Goodyear Dunlop. On this milestone anniversary, the agency is looking to the future with the introduction of tools that bring PR and technology together in powerful ways. 

ExecSpeak is the agency’s latest innovation, designed specifically to help C-suite executives and senior leaders enhance their personal brands on LinkedIn. As leadership visibility becomes increasingly important in today’s digital-first world, ExecSpeak provides tailored strategies to build thought leadership, elevate professional profiles, and create lasting influence.

Founder and CEO Clive Reeves said: “We’ve always punched above our weight, delivering far more than people expect from a regional agency. We’ve been crafting stories that resonate, building brands, and turning challenges into opportunities from day one and I’m really proud of the work that we’ve done. But as the entire media landscape changes, it’s time to innovate again and launch something new.

“ExecSpeak is about ensuring executives are as impactful online as they are in the boardroom. Your professional brand is no longer limited to what you say or do in meetings. It lives online, and it must reflect the authority, credibility, and expertise you bring to your role.”

Integral to the ExecSpeak platform is the Digital Shadow Index, a tool developed by Clive and his team. The Digital Shadow Index evaluates the gap between an individual’s real-world influence and their digital presence, using a framework that analyses three key areas: Market Voice, Strategic Position, and Network Value. The result is a clear, actionable roadmap for executives to align their online presence with their professional achievements.

“The Digital Shadow Index is a game-changer,” Reeves explained. “It allows us to measure digital influence in a way that’s meaningful, showing where executives are strong and where they need to grow. For leadership teams in competitive industries, closing that gap isn’t just valuable – it’s essential.”

The development of ExecSpeak and the Digital Shadow Index represents a new chapter for Reeves agency. Known for its ability to combine creativity and strategic thinking, the agency is embracing technology to meet the evolving needs of its clients. This launch also reflects the broader trend of businesses recognising the power of individual leaders to drive trust, brand value, and business growth.

Reflecting on the agency’s journey, Clive Reeves expressed gratitude to the clients, colleagues, and media professionals who have supported his vision over the years. “From the world’s best school for children with dyslexia, Maple Hayes, to Europe-wide campaigns, we’ve been privileged to work with amazing people on extraordinary projects. This anniversary isn’t just about celebrating what we’ve done – it’s about setting the stage for what’s next.”

ExecSpeak is now available to executives and organisations looking to enhance their leadership presence online. For more information on Reeves agency visit: https://www.reeves.agency/ 

And to explore ExecSpeak visit: https://www.execspeak.co.uk/